A lot of people go in for the kill in this business, but my guest today is all about focusing on the bigger picture. Cody Hofhine’s expertise may be in wholesaling and whole-tailing (something he breaks down in this episode), but he devotes most of his energy and his time to building sales relationships that pay off. His motto is “ERT”, which stands for “establishing relationships of trust”. He knows he can’t close a deal if there’s no trust between him and the client, so he and his team focus on being the best friend they can be before ever drawing up a contract.
This real estate investing strategy is paying off too! Cody just got started last May, and his business is booming in Utah. He talks about how he pulled in a profit of $27K on one of his toughest sales just through trust and perseverance. Maintaining open lines of communication and an open mind are key to his success, and he’s here to talk about how the process of selling is actually a process of loving – loving yourself, loving your clients, loving your team and loving this business.
MINUTE MARKERS
3:40 - Here’s Mr. Cody Hofhine!
4:25 - What is Cody’s real estate focus in Utah?
4:55 - Cody breaks down his whole-tailing process
5:11 - What is Cody’s biggest influence in investing?
6:13 - What was Cody’s breaking point?
8:23 - Cody’s biggest challenge in real estate and how he powered through
12:46 - What is Cody’s investing strategy?
13:13 - Cody drops some knowledge on how to hire the best team possible
16:30 - What kind of success is Cody seeing in Utah?
20:30 - Stay-at-home moms and virtual assistants are the rockstars on Cody’s team
22:23 - What’s the greatest lesson Cody’s learned?
23:45 - Cody’s best advice for new real estate investors is to find a mentor!
26:45 - Cody’s favorite motivational quote
28:30 - “The Slight Edge” is the book that changed Cody’s life
30:00 - What app is Cody using every day?
34:34 - Why does Cody wake up at 5am every day?
35:58 - What is Cody most grateful for?
36:45 - How important has a mentor been to Cody’s success?
38:06 - What is the secret to Cody’s motivation?
42:44 onnect with Cody at Investor Grit
QUOTES
If you can mimic the rockstars, you can become a rockstar pretty quick. - Cody
Keep it simple, break it down simple, and keep it actionable. - Cody
RESOURCES
Rhinoceros Success by Scott Alexander
The Compound Effect by Darren Hardy
Ask Cory A Question
Want to get in touch with Cory and ask him your most burning Real Estate Investing question? We’ve made it super easy for you. Just head over to our Ask Cory A Question page and start recording. Cory will play your question live on an upcoming show and answer it personally.
Who Do You Want To Hear From?
Name some folks I should get on the show! Hit me up:support@realestateinvestingprofits.com and I’ll do my best to get them on.
Did You Get Your FREE Investing Guide?
TEXT the word PROFIT (38470) to immediately sent Your FREE Investing Quick Start Guide!
JOIN The Elite Real Estate Investor’s Board of Directors
http://JoinMyMastermind.com
Connect Here
Please check out our website, realestateinvestingprofits.com for the “Down and Dirty” Ultimate Real Estate Investing Quick Start Guide download.
